GM launches "Tell Fritz"

In an effort to get closer to customers, GM CEO Fritz Henderson is launching an online suggestion box called "Tell Fritz". Visitors can enter up to 255 characters per suggestion.

It will certainly be interesting to watch GM use "crowdsourcing" to help define its future.

I like this move as well as their other efforts to be open and accessible post-bailout and bankruptcy. The questions are does anyone care and is it too little too late?

Background information:

• Edmunds InsideLine
• Wall Street Journal article